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welcome to ACP |
| Alliance Consumer Products - "Your Retail Experts" |
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Joe Rahm, President
A competitive, entrepreneurial spirit and the love of a challenge have guided Joe Rahm to success in the consumer products industry. With 20 years of experience in all aspects of product manufacturing, marketing and distribution he is tuned in to the pulse of bringing products to market. He is very knowledgeable with the retail marketplace and has personally developed business with all the major accounts. Joe has a proven track record in sales and price negotiation.
Joe’s expertise includes both the importing and exporting of products. With the explosion of products coming from China he has traveled there extensively, finding and developing products, sourcing their manufacture and overseeing their export from China and their import and distribution here, in the United States.
In Joe’s tenure in the consumer / retail business he has effectively sold in many segments of the marketplace, including the grocery and natural product markets, mass retailers, department stores, drug store chains, hardware, specialty (including pet and dollar store markets) and the military. He has been involved in all aspects of successful marketing including product packaging, displays, shelf-placement and inventory management.
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Marta E. Frassanito, Logistics Manager
Marta has enjoyed a successful career in consumer product marketing for more than a decade. She brings a wealth of knowledge to ACP’s clients with her expertise in customer service, marketing and manufacturing for consumer product companies.
Prior to joining ACP Marta worked as a Demand Analyst and Account Specialist for the Dial Corporation, where she managed major accounts in the grocery and drug channels, K-Mart, Costco, Sams, Target, Wal-Mart and Wal-Mart Canada. While building successful relationships with a broad range of retail customers she gained invaluable insight into their order systems, processes and business practices.
Managing products in Wal-Mart while working with buyers and replenishment managers can be a next to impossible task. Marta is an expert with Wal-Mart’s system, Retail Link, and has a knack for developing trusting relationships with Wal-Mart’s personnel. This knowledge becomes priceless for a Wal-Mart vendor as her day-to-day tasks include identifying sales trends and executing inventory strategies to maximize sales for both Wal-Mart and their sales partners. She has proven success in exceeding all retail partner’s expectations by carefully overseeing inventory management and sales projections while minimizing forecasting errors.
Both Marta and Joe are active members of the Arizona Retail Link User Group.
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Bobby Shen, China Business Relations
Bobby is Alliance's liaison with our producing factories. His expertise lies in product design and manufacturing as well as international trade. With extensive experience in product testing and quality control as well as shipping procedures and policies, Bobby facilitates business for Wal-Mart, Costco, The Container Store, Bed, Bath and Beyond, Dollar General, Big Lots, ABC Ltd., Kasdat, ASDA, Metro and Plus. He is well connected and works closely with the factories located in Taiwan, China, Vietnam, Malaysia, Indonesia and Thailand. Bobby's knowledge of manufacturing processes and the factories as well as his familiarity with our clients and their procedures makes him a valuable resource and an invaluable Alliance Consumer Products team member. Bobby's a versatile athlete with hobbies that include playing baseball, basketball, swimming and mountain climbing. He also enjoys reading and relaxes with a good book.
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Fanta Liao, Customer Service Manager, China
Fanta's background also lies in international trade and she provides valuable support with her experience in export processes. Her knowledge with letters of credit procedures and documents works hand in hand with her abilities in shipping procedures and policies for Wal-Mart and Costco. With attention to detail and experience in working with customs and the paperwork necessary for exporting products, Fanta ensures smooth sailing for our containers. Working closely with Bobby Shen and our producing factories, she coordinates production and shipping schedules making sure deadlines are met and requirements are fulfilled. Fanta is an important asset and an invaluable team member as well! Fanta gets her exercise by dancing but relaxes by listening to music and doing housework.
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